Ser.vi

Hospitality App

Tableside ordering that stays fast during service — syncing guest devices with kitchen printers and fulfilment pacing.

Ser.vi restaurant app — menu and table experience

OVERVIEW

Defined flows for browse-to-order during peak seating, waiter overrides, split bills, and allergy callouts routed clearly to kitchen tickets.

CHALLENGE

Operational reality

Guests expect instant feedback; kitchens need sane ticket batching — the UI had to reduce cognitive load under stress.

THE APPROACH

Discovery
Define
Design
Deliver

DISCOVERY & INSIGHTS

Servers didn’t fear tablets — they feared ambiguity when modifiers didn’t land on the right prep station.

Shadowing shifts — casual dining pilots

INFORMATION ARCHITECTURE

Grouped menus by station routing and prep time — surfacing modifiers that affect kitchen timing before guests confirm.

DESIGN SYSTEM & PROTOTYPING

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Mobile prototypes covered offline-tolerant messaging and paired testing with thermal print layouts for expo lines.

Available for product design leadership and advisory work.

Based in Manchester, United Kingdom. Reach out about product design leadership via email and I’ll respond as soon as I can.